901 on Ice Christmas Towne Village

901 on Ice Christmas Towne Village is a signature holiday experience designed to bring families, community partners, small businesses, and workforce leaders together in one magical space of celebration and connection.

Presented by 2Unique Community Salvation Foundation, in partnership with Playhouse on the Square and Heal the Hood Foundation of Memphis, this winter village was created to celebrate the spirit of Memphis through music, family engagement, entrepreneurship, and workforce development.

Set against the vibrant cultural backdrop of Midtown Memphis, 901 on Ice transformed the space into a festive Christmas Towne Village featuring:

• Live entertainment and holiday performances

• “Jamming with Santa” family experiences

• Vendor Village highlighting local entrepreneurs

• Toy drives and youth engagement activities

• Workforce and apprenticeship information booths

• Community partner activations

  
  

This initiative is more than a holiday event — it is a platform for economic empowerment, exposure for small businesses, and meaningful community restoration during the Christmas season.

901 on Ice was brought to life under the visionary leadership of Sherhunda Gentry, whose commitment to workforce alignment and community transformation helped shape the event into a dynamic ecosystem of opportunity.

Through strategic collaboration, this event demonstrated how arts, culture, workforce development, and community engagement can intersect to create lasting impact.

Our Purpose

The purpose of 901 on Ice Christmas Towne Village is to:

• Create safe, joyful holiday experiences for families

• Provide exposure and revenue opportunities for small businesses

• Connect residents to workforce pathways and apprenticeship programs

• Strengthen partnerships among nonprofits, community leaders, and cultural institutions

• Position Memphis as a city unified through celebration and opportunity

We are building more than events — we are building infrastructure for connection, collaboration, and community prosperity.

If you would like to partner, sponsor, or participate in the next 901 on Ice Christmas Towne Village, please contact us at info@2unique-csf.org.